Your privacy is important to us. This Privacy Policy explains how personal data is collected, processed and protected when you visit FirenzeCasa, explore our articles or contact us about accommodation in Florence and Fiesole.
Website operator and contact
JU Schaaf
FirenzeCasa – Private accommodation and travel information
Florence, Italy
Email: hello@firenzecasa.li
Website: www.firenzecasa.li
The website operator is responsible for the processing of personal data in accordance with applicable data protection legislation, including the European Union’s General Data Protection Regulation (GDPR).
Personal data and enquiries
When you contact us by email or through a contact or accommodation enquiry form, we process the information you provide, such as your name, email address, travel dates, number of guests and the content of your message.
This information is used to respond to your enquiry, discuss availability and rental arrangements, and communicate with you about a possible stay. The processing is based on your request for information or pre-contractual arrangements, or on our legitimate interest in responding to correspondence. Where a rental agreement is concluded, additional data may be processed as required for contractual and legal obligations.
Hosting and server log files
FirenzeCasa is hosted by cyon AG in Switzerland. When you access the website, technical information may be recorded automatically, including your IP address, date and time of access, browser and device information, requested pages and referring URLs.
These data are processed to maintain website security, ensure reliable operation, investigate technical problems and prevent misuse. The legal basis is our legitimate interest in operating a secure and functional website.
Cookies and website analytics
FirenzeCasa does not use Google Analytics or advertising cookies for personalised marketing. Certain cookies or similar technologies may be used for essential website functions and to remember privacy preferences.
We use Independent Analytics to understand how visitors use our website and which articles are of interest. This analytics solution operates without conventional tracking cookies in its standard configuration. The resulting statistical information is used to improve the website and its content.
Where optional cookies or services require consent, they are managed through our cookie consent mechanism. You can also manage or delete cookies through your browser settings.
Google Maps and external services
FirenzeCasa may display interactive maps provided by Google Maps to help visitors explore accommodation locations and places of interest in Florence and Fiesole.
When Google Maps is activated, your browser may connect directly to Google’s servers. This can involve the transfer of technical information, including your IP address, and the use of cookies or similar technologies by Google.
Where consent is required, Google Maps and comparable optional services should be activated only after the visitor has given the relevant consent. Additional information about Google’s data processing is available in Google’s privacy documentation.
Data sharing and retention
Personal data may be processed by service providers supporting website hosting, email communication and other necessary technical services. Where required for rental arrangements or compliance with legal obligations, information may also be shared with authorised service providers or competent authorities.
Personal data is retained only for as long as necessary for the relevant purpose or to comply with applicable legal requirements. Enquiry data that does not result in a booking is deleted when it is no longer required for correspondence or legitimate follow-up purposes.
Your data protection rights
Under applicable data protection law, you may have the right to request access to your personal data, correction of inaccurate information, deletion, restriction of processing, data portability or objection to certain processing activities.
Where processing is based on consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out before withdrawal.
To exercise your rights or ask questions about personal data, please contact hello@firenzecasa.li. You also have the right to lodge a complaint with the competent data protection supervisory authority.
Changes to this Privacy Policy
We may update this Privacy Policy to reflect changes in our website, services or applicable legal requirements. The current version will always be published on this page.
Florence, October 2026
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